New Dental, Vision Product From The Standard Ideal for Small-Business Clients

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New Dental, Vision Product From The Standard Ideal for Small-Business Clients

PolicyLink SM Dental + Vision Plan combines premium products into one affordable offering

PORTLAND, Ore.--(BUSINESS WIRE)-- Small-business owners interested in providing employees quality dental and vision insurance benefits without incurring the expenses of administering two plans can now offer PolicyLinkSM Dental + Vision Plan, the newest product from Standard Insurance Company ("The Standard"). PolicyLink Dental + Vision Plan combines two valued employee benefits, dental and vision, into a single, affordable plan.

"For many small businesses, dental and vision benefits are in a second tier of offerings," said Griff Bailey, second vice president, Dental, at The Standard. "Most will offer health benefits first, and add ancillary dental and vision benefits once they're able. PolicyLink Dental + Vision Plan makes these products more accessible to small-business owners, allowing them to provide dental and vision insurance with minimal extra cost and enjoy streamlined administration."

PolicyLink Dental + Vision Plan allows employers to choose their benefits offerings from The Standard's eligible dental products and determine a plan maximum. Within that overall plan maximum, employers can designate an amount for their vision maximum benefit from four options: $150, $200, $300 and $350.

This provides employees with a flexible approach to managing their care. If an employee doesn't require vision care this year, he or she will have the full plan maximum available for dental care. If he or she were to use only a portion of the allotted vision care amount, the remaining money could be put toward dental care.

"Small businesses face a constant struggle, balancing the pressures of running an organization with the need to offer robust benefits to attract qualified employees," Bailey said. "Recent LIMRA data suggests only 25 percent of small businesses offer dental plans, while only 21 percent offer vision.1 Producers can offer PolicyLink Dental + Vision Plan as a solution for clients with tight budgets and limited resources."

To learn more about PolicyLink Dental + Vision Plan, call the Employee Benefits Sales and Service Office for your area at 800.633.8575 or visit

This policy has exclusions, limitations, reductions of benefits, and terms under which the policy may be continued in force or terminated. Please contact The Standard for additional information, including costs and complete details of coverage.

About The Standard

The Standard is a leading provider of financial products and services, including group and individual disability insurance, group life and accidental death and dismemberment insurance, group dental and vision insurance, absence management services, retirement plans products and services, individual annuities and investment advice. For more information about The Standard, visit

The Standard is the marketing name for StanCorp Financial Group, Inc. and its subsidiaries: Standard Insurance Company, The Standard Life Insurance Company of New York, Standard Retirement Services, Inc., StanCorp Mortgage Investors, Inc., StanCorp Investment Advisers, Inc., StanCorp Real Estate, LLC, and StanCorp Equities, Inc.

1 LIMRA Study Finds Less than Half of Small Businesses Offer Employee Benefits. LIMRA website. 2013. Available at: Accessed May 28, 2013.

The Standard
General Media
Bob Speltz, Director, Public Affairs, 971-321-3162
Investor Relations and Financial Media
Jeff Hallin, Assistant Vice President, Investor Relations, 971-321-6127
Bader Rutter & Associates
Ashley Schaible, 262-938-5567

KEYWORDS:   United States  North America  Oregon


The article New Dental, Vision Product From The Standard Ideal for Small-Business Clients originally appeared on

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