100,000 New Users Join Virtual Piggy

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100,000 New Users Join Virtual Piggy

Youth wallet solution experiences rapid uptake in U.S. market

LOS ANGELES--(BUSINESS WIRE)-- Virtual Piggy, Inc. (OTCBB: VPIG), an innovator in safe youth payments, today announced that the company has seen 100,000 new active users sign-up for the Virtual Piggy youth wallet solution since March.

Virtual Piggy promotes financial management while empowering youth under 18 to make purchasing, saving and other money management decisions for themselves, within the boundaries set-up by parents. The technology serves as a family wallet that is available online or via mobile, and is always 100% free to use.

"We are excited to see this rapid uptake of our product," said Virtual Piggy Founder and CEO Dr. Jo Webber. "Along with the new users, we are gaining valuable insight into how our consumers are using our technology and getting great ideas for improvement. So far, we can see that the majority of our U18 users are using their mobile devices to access Virtual Piggy and to make purchases. This contrasts against the parents who are more likely to access Virtual Piggy using their laptops or tablets. With the help of this data, our product continues to evolve to meet the needs of our users."

For information about Virtual Piggy visit www.VirtualPiggy.com.

About Virtual Piggy, Inc.

Virtual Piggy, Inc. is the first e-commerce solution that enables U18's to manage and spend money within parental controls. It enables parents to teach financial management through the use secure family wallet that is available online or via mobile and is always 100% free to use. The technology company delivers online security platforms designed for the Under 18 age group in the global online market, and also enables online businesses the ability to function in a manner consistent with the Children's Online Privacy Protection Act ("COPPA") and similar international children's privacy laws. The company is based in Hermosa Beach, CA and on the Web at: www.virtualpiggy.com.

Safe Harbor Statement

All statements herein other than statements of historical facts are forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. These statements are based upon our current expectations and speak only as of the date hereof. Such statements are not guarantees of future performance and are subject to known and unknown risks and uncertainties that could cause our actual results to differ materially from those expressed or implied in such forward-looking statements. Such factors include, but are not limited to, our ability to raise additional capital, our limited operating history and revenue, our ability to attract and retain qualified personnel, our dependence on third party developers, our ability to develop new services, market acceptance of our services, legislative, regulatory and competitive developments, enforcement of our intellectual property, general economic conditions, as well as other factors set forth under the caption "Risk Factors" in our Forms 10-K filed with the SEC, and other filings with the SEC.

Public Relations
Sarah Hall Productions
Jenna Guarneri, 212-529-1598
Investor Relations
Peter Seltzberg, 646-415-8972
Virtual Piggy, Inc.
Suzanne Noble, +44 7957 371840

KEYWORDS:   United States  North America  California


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