SMS Audio™ Introduces New Line of Limited Edition Colors

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SMS Audio™ Introduces New Line of Limited Edition Colors

Six New Colors Available for STREET by 50™ Wired On-Ear Headphones

NEW YORK--(BUSINESS WIRE)-- SMS Audio, LLC (www.SMSAudio.com), a premier audio headphone and accessories brand from Curtis "50 Cent" Jackson, today announced an exciting new addition to their product lineup - a range of limited edition colors available exclusively for the STREET by 50 Wired On-Ear headphones. The new line of headphones follows the successful launch of a number of limited edition colors for the STREET by 50 Wired Over-Ear headphones. The new headphones retail for $179.95 and are available in the following rich, high-gloss, metallic colors: cobalt blue, green, orange, magenta, red and teal.


50 Cent is scheduled to unveil the new headphones in his first one hour show on QVC® Tuesday, April 16, at 8 PM (ET). In addition to the array of colored headphones, QVC will be the only retailer to offer the headphones in a special purple color until May 31, 2013.

The STREET by 50 On-Ear headphones allow people to take their music on the go, with a foldable, compact design, detachable cord for tangle-free street-wear and transport, and an included hard shell carry case. Users can comfortably listen to their favorite music for hours on end with their ultra-plush memory foam OVALFIT™ cushions. The STREET by 50 On-Ear headphones offer the best in studio mastered sound, with professionally tuned 40mm drivers and passive noise cancellation that ensures listeners are hearing their music as it was intended.

"SMS Audio is all about giving our fans the finest experience we possibly can," said 50 Cent, CEO of SMS Audio. "The response to the limited edition colors for our STREET by 50 Wired Over-Ear headphones spoke for itself - the fans want the opportunity to match their headphones to their personal style, and we definitely want to make sure to give them what they want."

A global audio headphone and accessories brand, SMS Audio is dedicated to improving the way people around the world experience music by combining technology, function and style to bring a superior level of sound, comfort and fashion to every product. Delivering a professional, studio-quality music experience, the SMS Audio product line includes the STREET by 50™ Wired On-Ear and Over-Ear headphones, both available in limited edition colors, STREET by 50™ In-Ear Wired headphones, STREET by 50™ Wired DJ Pro Performance headphones and SYNC by 50™ Over-Ear Wireless headphones - which integrate Kleer ® wireless technology to allow up to four listeners to simultaneously rock from a single source.

Through its partnership with Feeding America®, each online U.S. sale of SMS Audio headphones through www.SMSAudio.com will provide 250 meals to American families in need.

About SMS Audio, LLC:

A premier audio headphone and accessories brand, SMS Audio, LLC is dedicated to improving the way people experience music. SMS Audio combines technology, function and style to bring the highest caliber of sound, comfort and fashion to every product. For more consumer information on SMS Audio visit www.SMSAudio.com.



Catalyst
Justin Luedecker, 212-714-7929
jluedecker@catalystpublicrelations.com

KEYWORDS:   United States  North America  New York

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