Yum! Brands Posts Decline in March China Comps

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Yum! Brands is continuing to be affected by health scares in Asia's largest nation. In an SEC filing, the company said its March same-store sales in its China division fell by roughly 13% in March. The decline was more pronounced at the company's KFC chicken restaurants, which saw a drop of approximately 16%. The figure for Pizza Hut was 4%.

Yum! Brands attributed the declines to the latest outbreak of bird flu in the country. In the filing, the company said: "[P]ublicity associated with avian flu in China has had a significant, negative impact on KFC sales. Historically in these situations, we have educated consumers that properly cooked chicken is perfectly safe to eat, and we will continue to do so."

The article Yum! Brands Posts Decline in March China Comps originally appeared on Fool.com.

Fool contributor Eric Volkman and The Motley Fool have no position in Yum! Brands. Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

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