Rimage Study: Executives Want to Store Data Longer, Both at Work and at Home

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Rimage Study: Executives Want to Store Data Longer, Both at Work and at Home

98.4% of business executives say there are consequences when data is improperly archived; 1 in 3 (33.1%) executives report having to keep certain types of data archived for 20 to 50 years;

Nearly 9 in 10 (89.5%) of business executives say they plan to keep their digital family photos for life


MINNEAPOLIS--(BUSINESS WIRE)-- Rimage, www.rimage.com, Rimage Corporation (NAS: RIMG) , the leader in secure multimedia content management and delivery solutions today announced the results of their 2012 Data Archiving Study. In a survey of over 100 business executives conducted online in September, Rimage found that 98.4% of business executives believe there are consequences when a company fails to properly archive data and 33.1% report that certain types of corporate data need to be archived for as long as 20 to 50 years.

The results underscore the increasing amount of value being placed on data, including 93.5% of respondents who said that some files urgently need to be kept secure. The top categories of data executives cited for longer storage and security included:

  • Financial records - 66.1%
  • Medical records - 65.3%
  • Legal documents - 53.2%
  • Corporate secrets - 50%

With executives stressing the value and longevity of data archiving, an overwhelming majority (98.4%) say there are consequences when this is done improperly, including:

  • Important intellectual property could be lost - 81.5%
  • Company could fall out of compliance with the law - 73.4%
  • Company could be fined - 52.4%
  • File recovery could be slowed down - 51.6%

Interestingly, executives' demands at the company mirror those they are implementing at home. Fully 9 out of 10 executives (89.5%) say they plan to keep their digital family photos for life, with 62.9% saying the same of their medical records. When asked what types of personal data require a hard copy backup such as an optical disc, it's not surprising then that 72.6% said family photos. This was followed by personal videos (47.6%), bank statements (38.7%) and credit card information (35.5%).

Hard copy backups of personal data proved thematic throughout the responses, with 91.1% of executives saying they prefer to receive a disc along with any new software they buy and 85.5% saying the same of the music they purchase. The top reason in both cases proved to be the risk of computer crashes (75.8% and 54.8%, respectively). Additionally, 86.3% say they like to receive their personal medical records on a disc, citing the security of that data as the top reason (45.2%).

"The results of our research demonstrate that despite the growth of online storage, some content requires local, physical storage options like optical discs," said Rick Backlund, Worldwide Product Manager at Rimage Corporation. "That's why Rimage released the Rimage Producer IVTM series disc publishing system, even as we invest in online alternatives to disc."

The survey results coincide with the release of Rimage's newly designed Producer IV Series of disc publishing systems, the fourth generation of Rimage's flagship disc publishing systems, along with the redesigned Prism IIITM Printer.

About Rimage Corporation

Founded in 1978, Rimage Corporation (NAS: RIMG) helps businesses deliver digital content directly and securely to their customers, employees, and partners. Rimage's Qumu business is a leader in the rapidly growing enterprise video communications market. Rimage's Signal online publishing platform automatically pushes secure mobile content to nearly any mobile device or computer. Qumu and Signal, in combination with Rimage's world-class CD, DVD and Blu-ray-Disc™ publishing solutions, enable businesses to securely deliver their videos, documents, audio files and images in today's multi-platform, multi-device world. Rimage supplies thousands of customers in North America, Europe and Asia with industry-leading solutions that increase engagement, collaboration and control. Additional information can be found at www.rimage.com.

Blu-ray Disc™ is a trademark of the Blu-ray Disc Association.



Investor Contact:
Rimage Corporation
James Stewart, 952-944-8144
CFO
or
All Other Contacts:
Rimage Corporation
Pete Steege, 612-435-6874
Director of Marketing Communications
or
Grayling Connecting Point
Tom Carpenter, 415-442-4018
Public Relations

KEYWORDS:   United States  North America  Minnesota

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