Microsoft's Surface Faces Huge Headwinds

Before you go, we thought you'd like these...
Before you go close icon

Microsoft Corp. (NASDAQ: MSFT) needs to build and sell its Surface tablet to "hedge against a declining PC market," a reporter from ZDNet writes. The problem is that even if the Surface does well, sales will be dwarfed by those of other tablets from firms led by Apple Inc. (NASDAQ: AAPL) and Samsung, and PC firms led by Lenovo, Hewlett-Packard Co. (NYSE: HPQ) and Dell Inc. (NASDAQ: DELL).

Nevertheless, ZDNet points to a research note by Morgan Stanley analyst Adam Holt as proof of Microsoft's resolve:

Holt is expecting Microsoft's Surface along with an army of tablet partners can give it 14 percent of the tablet market in 2013, up from 4 percent in 2012.

Fourteen percent will not get the job done.

Douglas A. McIntyre

Read Full Story

Sign up for Finance Report by AOL and get everything from business news to personal finance tips delivered directly to your inbox daily!

Subscribe to our other newsletters

Emails may offer personalized content or ads. Learn more. You may unsubscribe any time.

People are Reading