Mount Airy Casino Resort Goes Mobile with App Created by Bally Technologies' Interactive Division

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Mount Airy Casino Resort Goes Mobile with App Created by Bally Technologies' Interactive Division

LAS VEGAS--(BUSINESS WIRE)-- Bally Technologies, Inc. (NYS: BYI) , a leader in slots, video machines, casino-management, mobile and interactive applications, and networked systems for the global gaming industry, today announced that the Apple® and Android™ mobile applications it created for Mount Airy Casino Resort located in Mount Pocono, Penn. are now available, along with a new mobile website also created by Bally Technologies.

Bally Technologies, Inc. today announced that the Apple(R) and Android(TM) mobile applications it cr ...

Bally Technologies, Inc. today announced that the Apple(R) and Android(TM) mobile applications it created for Mount Airy Casino Resort are now available. (Photo: Business Wire)

Anyone can download the free apps, which are available in the Apple iTunes® store and in Google Play®. The Mount Airy Casino Resort apps enable users to do things like view benefits, rewards, and sign up instantly for the Player's Club, view and book a room on-the-go, view dining menus before leaving for the restaurant, plan their evening ahead of time by checking out Mount Airy's nightlife events, view exclusive promotions, get easy directions with GPS mapping, and catch up on the latest social media buzz. The apps also include a mobile play-for-fun version of Bally's Cash Spin video slot, as well as casino gaming information, feedback surveys, and much more.


"The new Mount Airy apps are terrific customer-service and marketing tools for our property," said Robert Phillips, Chief Information Officer of Mount Airy Casino Resort. "They not only deliver useful information, entertainment, and mobile functionality for our guests, they also allow us a wealth of ways to more effectively promote our property and what's happening here."

"Mount Airy Casino is another great partner for Bally Technologies and our mobile business," said Aron Ezra, Vice President of Mobile at Bally Technologies. "The new apps we've created for them provide an amazing tool for their guests and will deliver very positive return-on-investment for the property."

About Mount Airy Casino Resort

Located 75 minutes from New York City and set in the serene and picturesque Pocono Mountains, Mount Airy Casino Resort offers guests the ultimate experience in casino gaming, golf, outdoor activities, entertainment, five restaurants, 188 lavish guest rooms, and deluxe suites. The casino features more than 2,000 of the hottest slot machines and more than 70 table games including blackjack, roulette, craps, baccarat and poker. For more information, visit http://mountairycasino.com.

Mount Airy Casino Resort has received the AAA four-diamond award two years in a row, becoming the first Pennsylvania casino and resort to have earned this prominent rating. Just four percent of the more than 31,000 AAA Rated® lodgings and 2.8 percent of the 27,000 AAA Rated restaurants were awarded the prestigious AAA Four Diamond designation in 2011. For more information, visit www.mountairycasino.com.

About Bally Technologies, Inc.

With a history dating back to 1932, Las Vegas-based Bally Technologies designs, manufactures, operates, and distributes advanced gaming devices, systems and technology solutions worldwide. Bally's product line includes reel-spinning slot machines, video slots, wide-area progressives, interactive and mobile applications, and Class II, lottery, and central-determination games and platforms. Bally also offers an array of casino management, slot accounting, bonusing, cashless and table management solutions. For more information, please contact Laura Olson-Reyes, Senior Director, Marketing & Corporate Communications, at 702-584-7742, or visit http://www.ballytech.com. Connect with Bally on Facebook, Twitter, YouTube and LinkedIn.

This news release may contain "forward-looking" statements within the meaning of the Securities Act of 1933, as amended, and is subject to the safe harbor created thereby. Such information involves important risks and uncertainties that could significantly affect the results in the future and, accordingly, such results may differ from those expressed in any forward-looking statements.Future operating results may be adversely affected as a result of a number of risks that are detailed from time to time in the Company's filings with the Securities and Exchange Commission. The Company undertakes no obligation to update the information in this press release and represents that the information is only valid as of today's date.

- BALLY TECHNOLOGIES, INC. -

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50417615〈=en



Bally Technologies, Inc.
Laura Olson-Reyes, 702-584-7742
Senior Director, Marketing & Corporate Communications
Lolson-reyes@ballytech.com
Michael Carlotti, 702-584-7995
Vice President of Treasury and Investor Relations
mcarlotti@ballytech.com
Mike Trask, 702-584-7451
Mobile: 702-330-6679
Corporate Communications Manager
MTrask@ballytech.com

KEYWORDS:   United States  North America  Nevada  Pennsylvania

INDUSTRY KEYWORDS:

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