1-Star Stocks Poised to Plunge: Barnes & Noble?

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Based on the aggregated intelligence of 180,000-plus investors participating in Motley Fool CAPS, the Fool's free investing community, book retailer Barnes & Noble (NYS: BKS) has received the dreaded one-star ranking.

With that in mind, let's take a closer look at Barnes & Noble's business and see what CAPS investors are saying about the stock right now.

Barnes & Noblefacts

Headquarters (founded)New York (1986)
Market Cap$725.0 million
IndustrySpecialty stores
Trailing-12-Month Revenue$7.1 billion
ManagementFounder/Chairman Leonard Riggio
CEO William Lynch
Return on Equity (average, past 3 years)(7.8%)
Cash/Debt$54.1 million / $474.2 million
CompetitorsAmazon.com
Apple
Books-A-Million

Sources: S&P Capital IQ and Motley Fool CAPS.

On CAPS, 54% of the 650 members who have rated Barnes & Noble believe the stock will underperform the S&P 500 going forward.

Just last week, one of those Fools, NHWeston102, succinctly summed up the bear case for our community:

[Barnes & Noble] just informed me they are cutting my club membership discounts and raising my costs. [Barnes & Noble] is gasping, trying to imitate and yet falling further behind competitors like [Amazon]. They have begun to invite Starbucks and Caribou Coffee and other "sit-and-read" businesses into their space, but that will likely only prolong the decision to "reinvent" as some sort of REIT or to evaporate. Booklover that I am, it saddens me profoundly.

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The article 1-Star Stocks Poised to Plunge: Barnes & Noble? originally appeared on Fool.com.

Fool contributor Brian Pacampara owns no position in any of the companies mentioned. Motley Fool newsletter services have recommended writing puts on Barnes & Noble. The Motley Fool owns shares of Amazon, Apple, and Starbucks. Motley Fool newsletter services have recommended buying shares of Amazon, Apple, and Starbucks, as well as creating a bull call spread position in Apple and writing covered calls on Starbucks. Try any of our Foolish newsletter services free for 30 days.We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Fool's disclosure policy always gets a perfect score.

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