1 Company That Finally Disrupted Apple

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The following video is part of our "Motley Fool Conversations" series, in which Chief Technology Officer Jeremy Phillips and senior technology analyst Eric Bleeker discuss topics around the investing world.

Disrupting Apple is a challenge few companies are up to, and it's one worth billions in value to the company that can achieve it. One interesting space where Apple has seen its share decrease is online video, where Netflix went from 0.4% of all video delivered in 2010 to more than 40% today. In the same time, Apple lost share equal to Netflix's rise. That shift shows the power of subscription video models. It has also led many to speculate on whether Apple should start its own subscription service or even buy Netflix. 

Eric believes both moves would be wrong. Apple's a company that's very "mature" about its disruption. It'll allow itself to be disrupted in areas where it can't be excellent. Especially with the company negotiating for content around a new Apple TV right now, going into subscriptions would make Apple look like more of a threat to many of its would-be partners. Subscription video is powerful, but Apple has more to gain being an excellent platform for subscription businesses rather than building its own service.


You might have seen the amazing studies that show data is growing by an astounding 40% a year. That's largely thanks to the online video revolution Netflix is leading. However, the more profitable play is companies that can take massive amounts of data and analyze them for useful trends. Over the next five years, that might be the highest-growth space in all of IT. To discover one company Fool analysts believe will rule this emerging area of technology, we've created a free report called "The Only Stock You Need to Profit From the NEW Technology Revolution." Inside the report we'll reveal a company that has gone on to gains of more than 200% since first recommended by the Fool. Best of all, it still has room to run. You can click here to access your report -- it's totally free.

At the time this article was published Eric Bleekerand Jeremy Phillips have no positions in the stocks mentioned above. The Motley Fool owns shares of Apple and Netflix.Motley Fool newsletter services recommendApple and Netflix. Try any of our Foolish newsletter servicesfree for 30 days. We Fools don't all hold the same opinions, but we all believe thatconsidering a diverse range of insightsmakes us better investors. The Motley Fool has adisclosure policy.

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