RIM's PlayBook Graduates From Useless to Irrelevant

Before you go, we thought you'd like these...
Before you go close icon

So far, Research In Motion's (NAS: RIMM) PlayBook has lived a dejected life. The mullet of a device has suffered congenital disabilities throughout its existence, namely the lack of several basic productivity applications like email, calendar, or contacts.

After the initial criticism for such egregious omissions, the company promised that it would deliver them, only to delay it multiple times to a February launch. Well it's February now, and at long last RIM has delivered PlayBook OS 2.0, finally bringing those three basic functionalities to the device. The PlayBook is no longer entirely useless; instead, it's been promoted to the status of irrelevant.

anImage

Source: Official BlackBerry Blog.

It's amazing that it took Research In Motion a solid 10 months after launch to deliver features that should be a mainstay of any mobile device. It seems the company put support for various Google (NAS: GOOG) Android apps higher on the priority list, as PlayBook owners were able to play popular games like Angry Birds or Plants Vs. Zombies before they could natively email, as those titles have been ported over to the BlackBerry App World.

The software update comes just in time for the PlayBook to be promptly obliterated by the iPad 3, which is widely expected to be unveiled by Apple (NAS: AAPL) within weeks. Amazon.com (NAS: AMZN) is also rumored to launch a second-generation Kindle Fire in the second quarter, further making the PlayBook irrelevant.

As hard as it's trying, RIM simply can't seem to find homes for its written-down PlayBook inventory. The company has now resorted to giving them away to Android developers. The deadline for that promotion has passed, but RIM has decided to extend it even further until March 2. RIM attributed the extension to "overwhelming interest in the offer," but I'm skeptical of that notion.

We've already seen RIM fib a bit on its site before with claims that high volumes of orders were causing delays. I wouldn't be surprised if this was another little white lie, and the only thing overwhelming is RIM's glut of unsold tablets.

Sorry, RIM. Too little, too late.

Research In Motion is on a crash course and has left the mobile party prematurely, which is a shame, because the mobile revolution is going to be huge. Just because RIM is missing out, that doesn't mean you have to. We've just released a brand-new, 100% free report that details one stock that is in an enviable position powering the mobile trillion-dollar revolution from the inside, while also having exposure to China's red-hot growth. Grab the report now to find out what company I'm talking about.

At the time this article was published Fool contributorEvan Niuowns shares of Apple and Amazon.com, but he holds no other position in any company mentioned. Check out hisholdings and a short bio. The Motley Fool owns shares of Google, Amazon.com, and Apple.Motley Fool newsletter serviceshave recommended buying shares of Google, Apple, and Amazon.com and creating a bull call spread position in Apple. Try any of our Foolish newsletter servicesfree for 30 days. We Fools don't all hold the same opinions, but we all believe thatconsidering a diverse range of insightsmakes us better investors. The Motley Fool has adisclosure policy.

Copyright © 1995 - 2012 The Motley Fool, LLC. All rights reserved. The Motley Fool has a disclosure policy.

Read Full Story

Want more news like this?

Sign up for Finance Report by AOL and get everything from business news to personal finance tips delivered directly to your inbox daily!

Subscribe to our other newsletters

Emails may offer personalized content or ads. Learn more. You may unsubscribe any time.

From Our Partners