Priceline's Big Kill & The Future of Online Travel

Before you go, we thought you'd like these...
Before you go close icon

The guest on this week's nationally syndicated Motley Fool Money radio show is Alex Goldfayn, author of Evangelist Marking: What Apple, Amazon, and Netflix Understand About Their Customers (That Your Company Probably Doesn't). In this audio segment he analyzes Priceline's decision to kill off company spokesman William Shatner's character "The Negotiator" and what the competitive landscape of the online travel industry means for consumers.

Looking for another company that's succeeding in connecting with mainstream consumers? Check out The Motley Fool's brand new report, "The Motley Fool's Top Stock for 2012."  It spotlights a company that is revolutionizing commerce in Latin America. You can get instant access to the name of this company by clicking here -- it's free.

At the time this article was published Chris Hilldoes not own shares of any of the companies mentioned.Motley Fool newsletter serviceshave recommended buying shares of Visa, priceline.com, and Travelzoo. Try any of our Foolish newsletter servicesfree for 30 days. We Fools may not all hold the same opinions, but we all believe thatconsidering a diverse range of insightsmakes us better investors. The Motley Fool has adisclosure policy.

Copyright © 1995 - 2012 The Motley Fool, LLC. All rights reserved. The Motley Fool has a disclosure policy.

Read Full Story

Want more news like this?

Sign up for Finance Report by AOL and get everything from business news to personal finance tips delivered directly to your inbox daily!

Subscribe to our other newsletters

Emails may offer personalized content or ads. Learn more. You may unsubscribe any time.

From Our Partners