You'll only find Ford's 2013 Escape through a sweet triple-word score

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Giant ScrabbleThe next thing we think of when thinking SUVs certainly isn't word games, but we'll bite. Zynga has announced that Ford Motor Company will reveal its 2013 Ford Escape through Words With Friends starting tomorrow, Nov. 15, on Facebook. Social wordsmiths in the U.S. will get to play a larger version of the game along with actress Jenny McCarthy live.

Again, not seeing the connection, but we'll humor it. From what's gathered in the announcement, Jenny will play Words With Friends on a giant game board in Los Angeles tomorrow from 8 to 9 p.m. EST at the Hollywood & Highland Center. Players from around the country can tune into the live game as an online broadcast through the Ford Escape Facebook page and Ford's Livestream page, and submit their own word choices to Jenny.

"We're always looking for fun ways to celebrate and give back to our players," Zynga With Friends GM Paul Bettner said in a release. "Creating a huge, live game, and pitting our players against Jenny on a single day is going to be a lot of fun, and we're excited Ford has helped put our game up in lights."

The whole promotion is reminiscent of Toyota's recent Social Network Racer, which was designed to unveil the company's new concept car. It's still unclear how exactly playing Words With Friends will ultimately reveal the brand new compact SUV in just an hour (not to mention what Jenny McCarthy has to do with it), but you'll just have to play along tomorrow to find out.

Do you plan on tuning in to the see the brand new 2013 Ford Escape through a life-sized Words With Friends session? What do you think of Zynga and Ford's method of revealing the car? Sound off in the comments. Add Comment.
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