Playdom leads gamers into double life in Secret Agent X on Facebook

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Secret Agent XBy day, you're a suburban soccer mom who brings dinner to the table for her kids. By night, you're a secret agent working for an undercover organization that keeps the world safe. This is the general premise for Playdom's next game since Disney's GnomeTown, Secret Agent X. The game, set to launch this fall, pits you against the evil organization known as SCAM.

All Things Digital reports that the game is available in some international markets in a closed beta test. The Disney-owned developer released a teaser trailer that reveals next to nothing about its gameplay, but we can always image what it'll be like. Based on what Playdom has told ATD, the game will send players on adventures using high-tech gadgets only to have them return home to the normal duties of suburban life.

It's easy to envision "home" being the hub of the game in which you customize a house, while you explore large maps on missions as a secret agent. (Again, this is speculation.) Playdom tells ATD that, starting with Secret Agent X, the company will release a dozen games within the next year. Up to three of those games--coming in January, March and August 2012--will revolve around Disney brands, according to ATD.

Playdom has been under fire from analysts for dragging its feet into the social games race since Disney bought it for a whopping $563.2 million over a year ago. How does the developer plan to catch up to the likes of wooga, Playfish and possibly Zynga: Explore new concepts and leverage the bevy of Disney mega brands. "A year after the acquisition, we are successfully transitioning into an operating division within Disney," Playdom COO Brad Serwin told ATD. "We are 100 percent back to work."

Based on the teaser trailer, what do you expect from Secret Agent X? Which of Disney's brands do you hope becomes a Facebook game most? Sound off in the comments. Add Comment.
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