Mall Dreams takes Facebook games to another social level

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You might already know Metrogames from their popular title Fashion World, and now they have just released another game that is likely to climb up the charts. Mall Dreams just launched several days ago, and it's not what you'd like. With "Mall" in the title, I immediately assumed that it would be a game like Mall World or It-Girl, where the goal is to buy outfits for your avatar and sell them. Mall Dreams is actually a tycoon game, in which you don't have an avatar at all. The goal of the game is to grow a mall by buying shops, decorations, and transportation, and pleasing your customers.

The game features an overhead view similar to other tycoon-style games such as Zoo Paradise or Happy Island. Patrons walk around buying things from your stores, and you can keep them happy by directing them to the stores they're desiring. Shops can simply be purchased with coins from the store, and after they are placed on the grid they can be upgraded using coins. Everyone starts out with one area to build upon, and as they level up they can unlock new areas.

The game also features a hiring mechanic where you can ask your friends to help out in your mall. There are also standard gifts and neighbors. You can set shifts to run, similar to games like My Empire, and if you come back at the end of the shift time (and not too late) you can collect a bonus. All buildings also give coin bonuses if customers shop at them, and you can earn XP and coins by cleaning up trash within your mall grounds.

By far the absolute neatest and most innovative feature in Mall Dreams is the new Investment feature. With this feature, you can choose one of your friends and "invest" coins into them. When your friends reach higher levels, you get a lot of coins back. This is by far one of the more advanced social features we have seen yet. Once you pick a friend, you can post on their wall telling them that you've invested in them. How powerful this can be is yet to be seen, but we suspect that the simple fact that you know your friend is relying on you will encourage you to log in and play Mall Dreams. We can't wait to see this one play out.
Mall Dreams is one of the more promising games that we've seen lately, and it's the first one to take mall building to a different level. With new social features and a really polished feel, Mall Dreams is a sure hit.

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