Stewart's advice to Couric: Prostate exams and news bingo
The CBS Evening News anchor was on The Daily Show last night, where she smilingly endured about 20 jokes about how old, out-of-touch and, well, dying her viewers are. Not only did Couric laugh along as Jon Stewart suggested she turn her show into a bingo game and offer free prostate exams -- she even supplied one of the punchlines for him.
After pointing out that Evening News recently hit an all-time low in the ratings, Stewart suggested holding a contest as a means of attracting new viewers. "What about that -- 'Win a Date with Katie'?" he said. "She'll do the news at your -- where do they live? Adult-living places? Where do they live, your audience?"
"Your assisted-living facility," she said.
If I were Couric, I'd be a little annoyed today. When Brian Williams comes on the show, he gets to be suave and funny. He doesn't get teased the whole time about how decrepit his viewers are -- even though they're actually, on average, only a few months younger than Couric's.
|The Daily Show With Jon Stewart||Mon - Thurs 11p / 10c|